Studio service
Branding & Logo Design
An identity that still works on a van door, an invoice and a favicon.
- In this discipline8 pieces of real work
- How we work4 stages
- Included4 things as standard
A brand has to survive being shrunk, printed badly and photocopied. We design for those cases first, and the beautiful presentation deck second.
What is included
- Logo and wordmark design
- Colour, type and usage guidelines
- Stationery, signage and vehicle livery
- Brand refresh without losing recognition
How we work
The order things happen in, and why
Real pieces from the studio, alongside the stage of the process each one came out of.
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01
Find what has to survive
The mark has to work on a van door, an invoice and a 16px favicon before it has to look good in a deck.
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02
Draw it in black first
Colour hides a weak shape. If it holds up flat, it will hold up everywhere else.
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03
Write the usage rules down
Colour, type, spacing and the things nobody should do — so the brand does not drift the moment we leave.
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04
Deliver every file anyone will ask for
Print, screen, embroidery, signage, and the editable source artwork.
The work
Pieces we have already shipped in this discipline
Client work from the studio — click any of them to open it full size.
Tools
What we actually work in
No mystery pipeline. These are the tools the work is made in, and the source files are handed over at the end of it — not held hostage as a reason to keep paying us.
- Adobe Illustrator
- Adobe Photoshop
- Figma
